Branding Ian Matteson by Shelby White

Logo

Cabinet

Identity

Paperwork

Colors

Typography

Website

This is by far one of my favorite visual identities I’ve seen in the photography industry, created by an exceptional designer and long time friend, Shelby White. After a little thought and research, there was one goal in mind to create Ian Matteson’s identity: to develop an identity that really compliments Ian’s photographic style, while enabling him to stand out among others in the photography industry. Shelby did an outstanding job and I know both him and Ian are very pleased with the results. You can take a look at the entire process here.

Via Wanken

Join the Discussion